Aweh, My Dearly Beloved Fellow Ruminants & Groupies, I spent a large part of my corporate career in the strategy department because I thought I knew a thing or two about strategy—and perhaps more worryingly, management agreed and hired me. Let’s start with a concept beloved by visionary strategists: the Big Hairy Audacious Goal (BHAG).Continue reading “Ruminations on being a grinch and aspirational gas forecasts”
